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About 13 years ago, I encountered a dilemma as I began helping students polish their theses before submitting them. I spent a fortnight...

Can you describe what you do in one or two sentences? Do you have a mission statement? An elevator pitch to deliver when people ask you...

Peeking at ghostwriter v author battles from between my fingers. I observe a strange phenomenon that sometimes makes its way to...

Learning who your audience is, what they expect to hear from you, and not going on a random tangent are solid foundation blocks when...